at the flower market
Stems are chosen on delivery morning, so they last at least 7 days in the vase.
One product, new every weekBouquet of the Week
Whatever came in from the flower market that week, tied by hand in the studio. Choose the size and how often, and the first bouquet arrives on the day you pick.
$55was $65per delivery, 15% off
SizeM · 15 stems · 48 cm
How oftenEvery week
1
DeliveryThe day you choose
CardHandwritten, free
Freshness7-day promise
months in season
Peonies in May, sunflowers in July. The same bouquet never comes twice.
off every week
Every two weeks saves 10% and once a month 5%, taken off the price.
card note
A handwritten card is free with every delivery.
Same money, more flowers
| Lale subscription | Florist every week | Supermarket bouquet | |
|---|---|---|---|
| Price (4 bouquets a month, M) | $220 | $300+ | $140 |
| In season, from the market | Every week | Sometimes | Rarely |
| Days in the vase | 7+ days | 4–6 days | 3–4 days |
| Delivered to the door | The day you choose | Extra charge | No |
| Handwritten card | Free | Paid | No |
| Freshness promise | 7 days | Varies | No |
| Choose |
Card note
The first card is yours.
Write your note and watch the back of the card fill in. In the studio we copy it by hand, line for line.
LaleHappy birthday! May this year be as bright as these flowers.
Drag the card to turn it, or
From our subscribers
What our subscribers say
4.9★★★★★average of our delivery reviews
★★★★★
“Every Thursday something new arrives. Dahlias in October, tulips in April. It really is whatever is in season.”Samantha E. · Bouquet of the Week · Fort Greene, BrooklynEvery Thursday · 9 am – 12 pm
Goes well with it
Next to the bouquet
-16%
-13%
Pet friendly
Subscription
Questions aboutthe subscription
Everything about sizes, delivery days and pausing. Anything else, write to the studio.
Need a custom bouquet?
Tell us the colour, budget and occasion and we'll suggest three options.
Write to the studioChoose a size and how often for the Bouquet of the Week. Weekly saves 15%, every two weeks 10% and monthly 5%. You pay per delivery, and you can pause, skip or cancel at any time from your account.
S is 9 stems and 35 cm (14 in), M is 15 stems and 48 cm (19 in), L is 25 stems and 62 cm (24 in). The size section on the home page shows each one next to a mug and a bottle so you can judge the scale.
Orders placed by 3:00 pm are delivered the same day across Brooklyn, Manhattan and Queens. You can pick a two-to-three-hour time slot at checkout or in the delivery sentence on the home page.
In the card note field on the product page, or in the card note section on the home page. We write your message by hand in the studio, free of charge, up to 180 characters.
If your bouquet wilts within seven days of delivery, send us a photo and we will send a new one. Plants are covered for 30 days.
Yes. Skip a delivery, pause for as long as you like or cancel from your account, up to two days before the next delivery.
Enter the recipient's address at checkout and write the first card note. Each delivery after that carries a short handwritten card from us.
